In my role, I wear many marketing hats, engaging in a diverse range of responsibilities. From analyzing marketing data across various platforms to crafting compelling content such as blogs, articles, and social media posts, I am deeply involved in our marketing initiatives. Additionally, I design and execute impactful marketing campaigns, optimize our website for enhanced user experience, support market training for our employees, and conduct market research to fuel our strategic decisions. As the custodian of our company's social media accounts, I also curate engaging content and oversee the creation of our company newsletter.
I bring a wealth of international marketing knowledge to the table, having had the privilege of studying in San Francisco, Dubai, and London during my bachelor's and master's degrees. This exposure has allowed me to work seamlessly in cross-cultural teams and develop a global perspective. Being born and raised in Botswana, I embody a third culture background, further enriching my understanding of diverse markets.
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With a strong background in all things marketing, I specialize in managing social media, creating engaging content, and conducting marketing analysis. At Skillfinder International, I plan and execute comprehensive marketing campaigns, write compelling copy for various channels, and create diverse content including blogs, videos, and images. I also manage the company’s website, SEO, and analytics, ensuring the continuous growth of our online presence.
In addition to overseeing our social media accounts (LinkedIn, Instagram, and Facebook), I support the CRM system (Paiger) and lead both formal and informal training sessions for the team. My experience spans across industries, including recruitment, consumer goods, insurance, and blockchain, where I’ve helped start-ups and established businesses improve their marketing strategies and brand visibility.
Testimonials by
Skillfinder are the only agency that I have used who follow up and build a trust relationship. I would be very happy to work through them again
Paul - Business Analyst
Candidate
I was introduced to Grant shortly before I arrived in the UK.What a remarkable individual. Incredibly generous with his time and advice about the industry which he understands so well. I'm not at all surprised at the level of success he has achieved by establishing Skillfinder International.
Marco - Cyber Security Expert
Candidate
Skillfinder are the only agency that I have used who follow up and build a trust relationship. I would be very happy to work through them again
Paul - Business Analyst
Candidate
"Toby is one of the best Avaloq recruiters in the industry. He has a rare talent for understanding the needs of clients and candidates alike, and his ability to build strong relationships is exceptional. I highly recommend him to anyone looking for a dedicated and knowledgeable Avaloq recruiter who truly cares about their success."
Desmond - Avaloq Developer (UK)
Employee
"Skillfinder is one of our top and most trusted suppliers.Their candidate quality is superb and their strong communication is what makes them so reliable and easy to work with."
Senior Recruitment Partner - Global Custodian Bank
Client
My team has been cooperating with Skillfinder International for last couple of years. Skillfinder is always ready to provide a solution for our resourcing needs across our locations (Ireland, Luxembourg, Czech Republic) for both contractor and internal hiring. Skillfinder helped us to onboard various roles, including the ones with niche skills such as OpenEdge developer or Data governance expertise.
Milan - Head of Section
Client
Toby has been great to work with. He understands our requirements well and always sends over strong candidates with relevant experiences, making the selection process much simpler, as well as being prompt with communications. Very professional person, would highly recommend.
Country Manager at leading Avaloq consultancy
Client
"Toby is one of the best Avaloq recruiters in the industry. He has a rare talent for understanding the needs of clients and candidates alike, and his ability to build strong relationships is exceptional. I highly recommend him to anyone looking for a dedicated and knowledgeable Avaloq recruiter who truly cares about their success."
